Events & Hospitality Studio

We bridge taste and execution.

WHISK designs and produces brand experiences, product launches, brand and concept development, PR, and immersive corporate events for decision makers who care how a room (or a product) feels.

The WHISK Studio works with brands and companies to bring teams, investors, customers, physical spaces, and consumer products to life, drawing on a network across France, the U.S., Tokyo, Copenhagen, Berlin and beyond.

Studio engagements are selective. We take on a small number of projects each season, working most closely with brands building something with real point of view and willingness to do it well.

What We Offer

Experiential Marketing

For brands that need to be felt, not just seen. WHISK builds live brand experiences — activations, launches, campaigns, showrooms, pop-ups, and cultural programming — where hospitality is the mechanism rather than the garnish. We work from strategy through to what's actually in the room: the concept, the guest list logic, the food, the environment, the reason someone tells the story afterward. Past work spans Airbnb, Levi's, IDEO, Twitch, Index Ventures, Fritz Hansen, noma, and First Round Capital.

Best for: brand and marketing teams with a launch, a moment, or a campaign that needs a physical expression — and consumer brands building a live presence for the first time.

Immersive Event Production

For events that need to be produced, not just planned. WHISK handles the full arc — concept, venue and location sourcing, production design, F&B direction, vendor and talent management, run-of-show, and on-site execution. Dinners, summits, offsites, product launches, private gatherings, multi-day programs. The work sits between Biarritz and San Francisco, with a bench of chefs, producers, and makers on both sides.

Best for: companies producing a flagship event, teams needing a partner who owns the whole thing end to end, and brands taking an event into an unfamiliar market.

Hospitality Strategy & Concept

For founders launching or refreshing a hospitality concept — a restaurant, hotel, café, épicerie, wine bar, members' club, or hybrid space. WHISK works on positioning, audience, guest journey, naming, narrative, and the strategic underpinnings of how a space should feel and operate.

Best for: founders with a property or concept in development, and operators preparing for a relaunch or next phase.

Brand & Visual Direction

For brands that need a coherent point of view across name, voice, identity, environments, and touchpoints. WHISK works closely with designers and creative teams on brand direction, art direction, and the editorial sensibility that holds a hospitality or consumer brand together.

Best for: new ventures, brand pivots, and businesses preparing for press or fundraising.

PR & Launch Strategy

For brands that need to be in the right publications, the right rooms, and the right conversations. WHISK works on launch strategy, press positioning, story development, and ongoing PR for hospitality and consumer brands. We work with established press relationships across food, hospitality, design, and lifestyle media.

Best for: brands launching, relaunching, or preparing for a fundraise.

Go-to-Market & CPG Launch

For consumer product brands — food, beverage, beauty, lifestyle — preparing to launch or scale. WHISK works on positioning, packaging direction, distribution strategy, retail readiness, and the cross-functional decisions that turn a product into a brand.

Best for: CPG founders nearing launch, established products entering new markets, and hospitality brands developing consumer product lines.

Studio engagements typically run as either project-based work (defined scope, fixed timeline, percentage fee) or seasonal retainers (ongoing strategic support).

Strategy sprints, retainers, and full launch or experiential engagements are quoted by scope.